This past Thursday night, amid swirling speculation concerning an incident at Brown University, CNN’s Kaitlan Collins took to social media, pointing out the conflicting information and directing people to her channel's 9pm newscast.
Although CNN is certainly not a flawless news source, her statement rang true for numerous observers. It stands as one of the broadcasters where one can locate reality-based and generally trustworthy reporting – notably during crises like the one developing near a New Hampshire storage facility.
A Vulnerable Position Amid a High-Stakes Struggle
Yet CNN, now four and a half decades old, finds itself in a precarious position as two giant media empires battle over ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the fate of CNN has been drawn into a high-stakes game of corporate ownership, not as a question of what serves the information-seeking public.
“This represents another instance of the fundamental flaws with roots in decades of governmental choices,” said Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The speculation about who will own Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a broader point.
“It gets presented as a business story with influential figures as the main characters, but there is very little discussion of the public interest,” Pickard added.
The Complicating Element: Political Influence
The network's predicament is further muddied by Donald Trump’s views about a network he has long portrayed as perhaps his chief “fake news” adversary.
Remember the cries of “CNN sucks!” at his rallies, his administration’s punitive revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in official meetings.
Trump now says that CNN needs new ownership. You can read that as ownership that will protect him from negative coverage and examination. That is part of why he seems to support Paramount Skydance, which has made a unsolicited offer.
There is a basis to favor that company more. For one thing, it is controlled by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently appointed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.
An Outcome of Continued Instability
It is important to note, if Netflix wins, CNN and other cable outlets would first be separated into a independent unit. This might be a welcome development to many at the network, but it’s not exactly a secure position. That structure could position CNN for another sale. The cycle continues.
According to Timothy Wu, a great deal of this is against the law, anyway. The influential voice of big tech’s dominance wrote recently that competition laws should prohibit both deals.
“Both acquisition attempts would be harmful to the country, and both should be contested by anti-trust authorities,” Wu argued.
The Core Challenge and a Way Ahead
Regardless of the resolution regarding CNN, the larger issue remains.
“What we have now is a very structure that undermines democracy, but we shouldn’t give in to the belief that change is impossible,” Pickard emphasized. Regulatory choices – originating in the 1930s and 1940s – helped to foster this overly commercial monster, and different policy decisions can address it.
Will that happen in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Reform is a distant prospect now, but that doesn’t mean it will not happen in the future.
Policies that strengthen independent news organizations, bolster local journalism, finance public media, and prohibit the consolidation of media power in too few hands are achievable – they are essential for a robust democracy.
Regarding media ownership, bigger isn’t better. And news organizations such as CNN shouldn’t be tools in the latest merger game.